Talks

Brands are no longer in competition with each other — they are in competition with the future. Brand loyalty is more fleeting than ever as more nimble, innovative competitors appear around every corner, every day. The most successful companies know how to look around these corners to create the product, the experience, and the communications that propel them far ahead of where they and their customers are today. To establish mass customer intimacy for the long run, they craft digital ecosystems at scale to establish experiences that are familiar to us and, more importantly, that surprise us.

Brian Collins will be speaking at Kin Conference at the Kellogg School of Management.

A strong sense of community defines the Kellogg Innovation Network—the KIN. What began as a gathering of a few dozen business innovation leaders in 2003 has evolved into a unique network of networks, one that crosses sectors— business, government, nonprofit, arts, sciences, academia, defense—and literally spans the globe. ​ The KIN is much more than the sum of its many parts. KIN Global: annual gathering of 300 KINians from all over the world who come together to learn, share ideas, provide insights and take part in working sessions focused on critical global challenges.

Find out more here.

One of the largest annual gatherings of creative professionals in the world, HOW Design Live is a career-changing, life-altering experience that provides: More than 80 educational sessions that will change your thinking, radically improve your work and build business and marketing skills essential to your job, 13 keynotes representing the best creative minds in design, business and technology. A truly global happening, with nearly 4,000 attendees from every state in the U.S. and from dozens of countries around the world.An exclusive opportunity to preview new tools, technologies and products from up to 100 vendors in the exhibit hall. Workshops and Master Classes designed to create a more in-depth, hands on learning environment A creative community that embraces everyone and empowers real opportunities

“Everything about the conference is extremely beneficial. The creative inspiration, the techniques learned to work smarter and more efficiently, and the endless opportunity in the resource center, just to name a few.

It’s the connections, for me, that make it all worthwhile. The four conferences I’ve attended have spanned nine years. Nine years ago I met a bunch of people that to this day, I consider some of my best friends. We may live around the country and the world, but we stay in touch. Connected.

Everyone at HOW Design Live, thank you for this conference. Believe it or not, it’s changing the world.” — Bryan Konieczka, HOW Design Live Attendee

Founded in 1985, the HOW brand began its life as a print magazine. Today, the brand still includes an award-winning design magazine, but has grown to encompass a host of products and events including several design competitions, HOW U’s online design courses, design books (available at MyDesignShop.com) and, of course, HOW Design Live. Whether you work for a design firm, for an in-house creative department or for yourself, it’s our mission to serve the business, creativity and technology needs of graphic designers. Register for HOW 2017 here.

Register here.

Once a year we find the best speakers worldwide to bring you up to speed on the future of technology. Four main stages tie together inspiring keynotes from authors, futurists and technology leaders covering topics in technology, innovation and entrepreneurship.

Our attendees are encouraged to participate in the content creation process by joining in on one or more of the 1,000 roundtable and influencer sessions being held throughout the two days on subjects like AI, Growth hacking, Cloud, VR, Fintech, Data, Branding, Media, Product Development, Funding and much more.

Whether you’re an entrepreneur, marketing manager, product owner, innovation lead, CEO, designer or developer, our content is designed to help you understand the future of technology and give you actionable insights that you can implement today.

Brian Collins is a master of many things. For many years he worked at Ogilvy & Mather, where his team designed the fantasy chocolate store for Disney in Times Square, and the Dove real beauty campaign, among many other big-time corporate projects. He worked for Steve Jobs at Apple. Then he started his own branding and communications firm, Collins, which is a revolutionary agency making ground-breaking work. He’s also an educator. Since 2001 he’s been a professor in the graduate degree program at the School of Visual Arts in New York City.

On this podcast Debbie talks to Brian Collins about why designers shouldn’t think of themselves as mere problem solvers. “If you’re going to be future facing you can’t wait for a problem, because by the time a problem shows up at your desk it’s too late.” Listen to the full interview here.

Design Matters by Debbie Millman features interviews with designers, artists and cultural leaders, including Lawrence Weiner, Barbara Kruger, Malcolm Gladwell, Eric Kandel, Stefan Sagmeister, John Maeda, Jonathan Hoefler and Tobias Frere-Jones, Michael Arad, Milton Glaser, Massimo Vignelli, Paula Scher, Steven Heller, Jonah Lehrer, among others.

In 2011, Design Matters received the People’s Design Award from the prestigious Cooper-Hewitt National Design Awards.

Brian Collins ‘82 and his team built a seven story toy shop in Shanghai, he got drunk in the Alps with Jane Goodall, built a fantasy candy factory for Hershey’s in Times Square, launched a climate change campaign with Al Gore, designed a book with Paul Rand, walked away from a job with Steve Jobs, produced a groundbreaking interactive music video for Azealia Banks, opened a design company in New York (with a new branch office in San Francisco), was named an American “Master of Design” by Fast Company, was the first graphic designer who participated in the World Economic Forum in Davos, launched “M” the virtual assistant for Facebook, and produced the new design program for Spotify that DesignWeek said, “defined design in 2015.”

For his talk at MassArt, Brian will explain the risks involved in all of the above, and show​ how embracing failures, disasters, mistakes, and rejections can make all the difference in the world. And, no. It will not be pretty.​

Event Co-sponsored by MassArt, The Ad Club, AIGA Boston, Design Management Institute, and Design Museum Boston.

SEGD Branded Environments — held in partnership with the Digital Signage Expo (DSE) 2017— is the event for the design of brand-centric customer experiences.

Through a focused learning experience, attendees will learn how to plan and design user-centric brand environments and experiences that engage customers in new and memorable ways. Sessions will feature case studies, insightful presentations and dialogues with global design leaders that will focus on the value of design and brand for businesses. Speakers will present practical insights about digital integration, content and media, and the business of designing and managing for users and clients.

On the second day, attendees can opt for a premium experiential tour of the T-Mobile arena, then see the technology in action with an insider tour of the Digital Signage Expo 2017 show floor led by Reality Interactive.

Branded Environments at DSE will be held at the Las Vegas Convention Center. DSE has room blocks reserved at various hotels in Las Vegas, with the earliest deadline to reserve at the DSE discount being February 24. Make your reservation.

Fuelled by Oreos, coffee and talent – New York and San Francisco-based brand consultancy Collins works with some prestigious brands. From Airbnb to Coca Cola, the Guggenheim and Spotify, the agency pushes to revitalize legendary brands with effective communication and campaigns. Read more here.

Design Indaba inspires and empowers people to create a better future through design and creativity. We are an online publication (designindaba.com) with an annual Festival and social impact, Do Tank.

Design Indaba has become a respected institution on the global creative landscape, based on the foundation of our annual Festival that has attracted and showcased the world’s brightest talent since 1995. We have broadened our through-the-year offering with our online design publication that features the best of the world’s creativity and attracts over half a million visitors each year. Through these channels we champion noteworthy design, facilitate and produce creative projects, support creative businesses and run educational initiatives.

Brian Collins sees a world where all points collide. Digital into physical. Consumer into producer. Biology into technology. Past into future.

His firm, COLLINS, calls it The Convergence Era. And while this era reaches far beyond brands, it’s forever altered how designers will build them. What was once siloed is now integrated and seamless. Corporate-managed experiences are now controlled by customers, instead.

Today, success no longer hinges on crafting controlled images - but on creating unforgettable experiences that collide, mix, enrich and expand people’s lives.

The Brand Nieuwe Conference is a two-day event organized by UnderConsideration, focusing on the practice of corporate and brand identity — a direct extension of the popular blog, Brand New. The conference consists of eight sessions each day offering a broad range of points of view with speakers from around the world practicing in different environments, from global consultancies, to in-house groups, to small firms. This will be the first time the conference will be held in Europe and it has taken place six times — as the Brand New Conference — in the U.S. in various cities.

The Brand Nieuwe Conference is organized and hosted by UnderConsideration co-founders Bryony Gomez-Palacio and Armin Vit.

Brian Collins doesn’t seek public recognition, but his work for Coca Cola, Levi’s, Spotify and more has earned him legendary creative status nonetheless. Brian and I talk about making the most of small opportunities, finding perspective as a designer and the difference between branding, advertising and product design today.

Listen to more episodes on www.vanschneider.com/show If you have questions, I love to get your feedback on Twitter www.twitter.com/vanschneider

Collins, the New York-based brand and design consultancy that helps companies transform customer experiences, is bringing its multi-disciplined vision of design to San Francisco. Over the past two decades, West Coast entrepreneurs and long-standing companies have experienced wild growth, entered new markets, and diversified the way they connect with consumers. Increasingly, these companies seek to design better brand experiences to keep pace with this rapid change.

Brand and design firm @collins_nyc opens office in San Francisco. Wants to create meaningful customer experiences that can’t be replicated. Tweet this Collins is ideally positioned to answer this challenge. Founders Brian Collins and Leland Maschmeyer point out that design used to fight for a seat at the executive table, but now, in many instances, it’s driving the business.

“Great design used to be ‘a competitive advantage,’” said Brian Collins. “Now it’s table stakes. As more companies realize exceptional customer experiences drive exceptional businesses, the need is stronger than ever to create meaningful ones your competition cannot replicate.”

Collins, who worked in San Francisco during the 1990s, added, “We’re honored to become a part of this remarkable creative community.”

Collins had already begun developing projects with West Coast clients including Facebook, Airbnb, and Shyp the mobile app that makes shipping easier. Current projects include product development, identity design, brand transformation and advertising. It was deeply involved in the development of Facebook’s M.

“Partnering with Collins San Francisco on the identity for M, a digital assistant in Messenger, was awesome,” said Luke Woods, Head of Product Design at Facebook. “The team knows how to move fast and make things. They navigated a tricky set of constraints, collaborated with a broad range of stakeholders and delivered work that speaks for itself. We’re thrilled with the result.”